arte visits Mike Meiré

15. October 2011

Arte allows an insight into Mike Meiré´s factory in Cologne.

The designer Mike Meiré is responsible of manifestations such as “Apart”, “Econy”, “Brand Eins”, “Kid´s Wear”, “032c”, “Arch”, “NZZ” as well as the recently published “Garage”.

He described his passion as method acting which takes places in parameters of aesthetics, visual codes and atmospheres. Meiré is looking for expressions, where others are satisfied with the provider´s position. In “two or three things” he reports about the things which surround him like ten years of Helvetica, casting for secretaries and “looking good with PowerPoint”.

watch the film here