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The famous white sheet

17. February 2014

“Nothing is more inspiring than a white sheet of paper. It gives the chance to create something unique.”

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brandbook The famous white sheet
Currently Audi advertises with the headline “Nothing is more inspiring than a white sheet of paper”. We consider this sentence as very important.

Moreover this sentence fits into our time – according to a quote in “Spiegel” of the author Nicole Krause: “Nothing equals freedom than a white sheet”.

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