brandbook #060 All-Over-Print

All-Over-Print: Printed Around the Corner

B3 Biennale of Moving Images, media city Frankfurt, exhibition program, complete catalogue, Hochschule für Gestaltung Offenbach, flexcover, motif pattern

Laurie Anderson, “Lara Croft” creator Rhianna Pratchett and theater producer Robert Wilson were not the only highlights at the B3 Biennale 2013. The real star was the elaborate 800-page reference book that was produced for the event. Not an easy task. After all, it was printed with a four-color edging and bleed off with a continuously recessed text that exactly matches the cover title. The result: Dynamic lettering that practically moves around the book – a perfect match for the exhibition theme: The Moving Image.